Your basket:0articles



  • Selection Tour Down Under

    30 december 2014 - 08:12

    Lotto Soudal will ride the 2015 Santos Tour Down Under - which takes place from 20th until 25th January - with a new title sponsor and a team of riders wanting to stamp their authority on the event.

    Hansen to defend KOM title
    Australian and crowd favourite Adam Hansen returns to defend the Subaru King of the Mountains classification he won at this year's event. The Willunga Hill climb will again see the riders fight it out for mountain honours on the Queen Stage, that's stage five. The departure of André Greipel from the line up for the Santos Tour Down Under sees an opportunity for one of the young riders to establish themselves at the race and make their mark in Australia. Newcomer in the team Thomas De Gendt will make his fourth appearance at the race. Also Hansen and Henderson know the race well due to repeat appearances and would know what to expect within the regions.

    Sports director Herman Frison: "We are delighted to be returning to Australia once again and to the Santos Tour Down Under to introduce our new sponsor to the fans and show the strength of our team. We are aiming for a good overall general classification with any number of our riders, as all have the ability to make an impact on the race."

    Selection Lotto Soudal: Lars Bak, Thomas De Gendt, Kenny Dehaes, Gert Dockx, Adam Hansen, Greg Henderson and Boris Vallée.

    Sports director: Herman Frison











    Read more
  • Team presentation Lotto Soudal

    19 december 2014 - 17:12

    Yesterday was the official start of Lotto Soudal, with the team presentation in Turnhout. The audience could admire the new shirt for the first time. Lotto and Soudal are at the beginning of a six-year collaboration. ‘Live Your Dream' remains the team slogan. At the presentation a new partner was introduced, Vasco Data Security. Their brand will be placed on the back of the race shorts.

    Talent in the picture
    The evening started with a review of the most important moments of this season. Then André Greipel, Tony Gallopin and Jens Debusschere had the honour to be the first to show the new jerseys on stage. The team presentation was built around the concept ‘talent'. Neo-pros of 2014 Stig Broeckx, Sean De Bie and Boris Vallée gave their impressions of the first year and looked ahead to the new season. Tiesj Benoot and Louis Vervaeke came on stage together with Tim Wellens. Newcomers Jasper De Buyst and Thomas De Gendt were officially presented and shared their expectations with the audience. Between the different chats there were fun movies. During the training camp in Benicàssim the riders were asked questions of Twitter followers. That way the audience now knows the favourite beer of Lars Bak.

    Ladies and U23
    Of course there was room for the women's and U23 team as well. Jessie Daams and Italian champion Elena Cecchini represented the Lotto Soudal Ladies. Kenneth Van Rooy, winner of the Top competition 2014, and Enzo Wouters represented the youth team.

    The partners
    Apart from the riders also representatives of the sponsors came on stage, just like team manager Marc Sergeant. The story of Soudal began in 2013, as a temporary partnership in the Tour. This year the company took a prominent place on the shorts during the whole season and now they become name sponsor. Soudal signed for a project of six years. Exceptional, but evident according to them. The place of Soudal on the shorts will be taken over by, a brand of Vasco Data Security. They are pleased to become partner of this team. At Ridley Bikes they are proud as well, as a Belgian bike brand, to be part of this solid Belgian project. Marc Frederix, marketing director of the National Lottery, dreams of seeing the ‘L' - referring to the slogan ‘Live Your Dream' - many times as victory sign in 2015.

    Christmas song
    At the end of the team presentation the audience was treated to a Christmas song, performed by the Lotto choir and written for the team. Lotto Soudal is ready for 2015. Riders, staff and partners start this project with lots of ambitions and dreams.










    Read more
  • The race programme for 2015

    15 december 2014 - 17:12

    At the first training camp Marc Sergeant and the six sports directors talk to the riders about their race programme, to set the goals and to build up to these goals. Compared to 2014 there will be a different approach.

    Manager Marc Sergeant: "Before New Year we draw the big lines of the different programmes. Each rider has to know what to expect. Of course we can't determine everything, but we try to for the first part of the year."

    Tour Down Under
    "The past years we started the season well, among other in the Tour Down Under where André Greipel won with the classic core of riders around him. But the same riders had to be good in the Belgian opening weekend and the rest of the spring classics as well, and that was difficult, so we choose a different approach now. No Tour Down Under for Greipel, Roelandts, Debusschere and Sieberg. And those who will compete Down Under won't race in February, to prepare for the next part."

    WorldTour points are important
    "In nine of the fourteen WorldTour one-day races we got a top ten place at least. But in the Flemish races we missed out; we must be able to change that. A bigger problem were the stage races. We only set a (very) good result in the Eneco Tour and Dauphiné and in the Tour Down Under and Paris-Nice we had a close place in GC. But that's not good enough. The reality of modern cycling is that WorldTour points are important. So we have to focus on that. And as a Belgian team, we have to defend our honour in the Belgian races."

    "In 2014 Wellens and Gallopin have proved to be a big value to the team. I expect they will confirm with a clear programme ahead. Tony will pass for the Flemish classics, Tim will ride his first Tour de France, the Ardennes classics and some one-week stage races. Also Jelle Vanendert can have a go again in the tougher classics and is a candidate for the Tour. Jürgen Roelandts hardly set any results last year, but he's a rider with a potential to set results in eight to ten of the fourteen WorldTour one-day races. We support him for that goal. Also the programme of Jurgen Van den Broeck and André Greipel is partly different. No one-day races anymore for Jurgen, but especially the stage races of one week, with next to that Giro and/or Vuelta. André will ride the Tour and Giro; where for the first time in years several nice sprint opportunities will come up. We also hope for a big result in the classics if a bigger group heads to the finish line."

    "The aggressive racing style of riders like Gallopin, Wellens and hopefully also De Gendt and Roelandts is appreciated. I want to see my riders battle, get the maximum out of their abilities and not speculate too much. That's also the case for our young talents. Guys like Vervaeke, Benoot and Broeckx come from our own U23 team and will get the opportunity to further develop themselves without any pressure, just like Vallée, De Bie and De Buyst."










    Read more

In the picturePrevious posts

  • Election Manager of the year 2014

    29 november 2014 - 09:11

    Vic Swerts, founder and president of Soudal, is nominated by Trends for the title Manager of the year 2014.

    Out of ten nominees the public will now make a shortlist of five candidates. Voting is possible until the 3rd of December on

    After that an objective jury will elect the Manager of the year 2014.

    Read more
  • Lotto Science Chair at VUB

    26 november 2014 - 16:11

    With the Lotto Science Chair at the VUB the Belgian National Lottery supports scientific research linked to cycling. The National Lottery wants to contribute to optimizing sport performances. Lieselot Decroix, rider of the Lotto Belisol Ladies team, holds the chair.

    Control the coincidence
    Marc Frederix, director marketing Belgian National Lottery:
    "Just like the games of the National Lottery sport is also a game in which one wants to win. By investing in this Lotto chair the National Lottery wants to make it possible that sport in general and cycling in specific, is innovative to get an attractive and honest competition. Cycling is a social popular sport, an active top sport and also moves the passive supporter on the terrain and in front of the television or who listens to the radio. Scientific research can play a role in controlling the coincidence in the sport even more, so the intensity of the sport and the perception by the spectators grows. The National Lottery is pleased to support and finance - thanks to the stakes of our players - the research."

    Focus on the brain
    Jan Mathieu, team doctor Lotto Belisol:
    "Since two years the team cooperates with the VUB. On regular times we sit together to discuss ideas and evolutions and to possibly implement those ideas and evolutions. Last year we did research of the sleeping pattern, we work around power and specifically with next year in mind we will focus on the brain. That means the reaction time, concentration, but mental coaching for example as well. The intention is that the VUB gives us scientific advice that we can implement."

    Medical team
    "Next to our cooperation with the VUB we have our sport-functional cooperation with Energy Lab for testings, training and nutrition, the tasks of our medical staff, our preventive work with cardiologic tests, scans and radiography, curing the riders and the work of our physiotherapists and osteopaths. Consultation and cooperation of everyone involved is important, so our riders are optimally supported."

    A healthy mind in a healthy body
    Romain Meeusen, Head of Department Human Physiology VUB:
    "Thanks to the Lotto chair the research of the limits of performance and fatigue can be continued. For years we have been doing research of how the brain, as important factor, directs the fatigue during physical exertion. Recovering from fatigue and an improvement of the recuperation are important research goals. That can't only help someone who sports, but also other people. (Sports) scientists are more and more aware of the importance of the functioning of the brain during physical exertion. In the past we could already prove that moving doesn't only stimulate the functioning of the brains, but also forms new brain cells. It's more and more obvious that - indeed - it's necessary to have a healthy mind in a healthy body."

    Two passions united
    Lieselot Decroix, VUB, Lotto Belisol ladies team and holder of the Lotto Science Chair:
    "The Lotto chair unites my two big passions: cycling and science. I started cycling when I was fifteen years old and when I was nineteen I signed a contract with the Lotto Belisol Ladies for 2007 and 2008. In 2007 I took the eleventh place at the World Championships in Stuttgart and I qualified for the Olympics in Beijing. In 2014 I returned to where it all began: the Lotto Belisol Ladies."

    Foundations for innovations
    "As a scientist my career started in 2012 when I got my master degree in biomedical sciences. I was very interested in the functioning of the human body, especially during physical exertion. As a top sportsman or -woman you give the best of yourself every day again and you are constantly looking for your sporty limits. Every per cent you gain with training, nutrition and recovery can make the difference between winning and losing. Scientific research lies the foundations of innovations in training, nutrition and recovery, and scientific results can be translated into practical guidelines for sportsmen and -women. It was a dream for me to combine science and cycling. After the Tour of Italy I was informed by Lotto and the VUB that that dream would come true thanks to the Lotto chair."

    The research
    "Thanks to the Lotto chair I can focus on the bike, both for the sport and science. This research focuses on the improvement of the recuperation of cyclists via nutritional intervention and the influence of the physical exertion on the functioning of the brains will be examined. The research itself of course won't be performed with professional cyclists, but the results can be used and applied to optimize the guidance of the riders. Apart from that the Lotto chair is also a scientific support of the Lotto Belisol cycling team, Lotto Soudal next year."

    Read more
  • Lotto Six Days of Flanders-Ghent

    18 november 2014 - 13:11

    Tonight, Tuesday 18th November, the Lotto Six Days Flanders-Ghent will kick off at ‘t Kuipke. The 74th edition will come to an end on Sunday. Since 2010 Lotto is main sponsor of this event. The Lotto Six Days Flanders-Ghent is six days of track cycling of the highest level in an unequalled atmosphere.

    Lotto Six Days
    From 2006 until 2009 the Lotto Six Days took place in Hasselt, a race that disappeared from the calendar in 2010. In that year the Six Days of Ghent, of which the Belgian National Lottery was already partner, transformed to the Lotto Six Days Flanders-Ghent. During this event Lotto wants to tighten the bonds with its players. That's why Lotto is omnipresent on and around the track.

    Scratch card
    On the track the Danish couple Alex Rasmussen and Marc Hester will ride in the Lotto shirt. In between the different races the spectators can visit the Lotto sales stand, where everybody who buys for five euro gets a scratch card with which one always wins. There are fun prizes like two tickets for the final day on Sunday 23rd November, cycling shirts and cycling books or one of the 45 first prizes.

    Grand Prix Lotto
    Each day the visitors can participate in the competition to become the biggest and fastest Lotto cycling connoisseur. He or she can present the Grand Prix Lotto to the winner of that specific event. You can participate by going to the Lotto sales stand at ‘t Kuipke and then play a game on iPad in which your knowledge of 30 years Lotto in the peloton will be tested.

    Read more